On a starlit evening in 2010, Nick Gray went on a date to the Metropolitan Museum of Art. That night Nick fell in love... with the museum. Over the next few weeks, the would-be founder hosted renegade tours for his friends; the media called it "the best damn museum tour money can’t buy" and with some hard work, luck and ✨ magic ✨ we now run 30+ weekly tours and consult for museums around the world. Every day we're hustlin' because y'all need to know what Nick learned on that first date: that museums are f***ing awesome!
Museum Hack exists to reimagine and inspire new adult museum experiences around the world. If you are a museum hater or even museum apathetic then prepare for mind = blown, because we are going to show you these institutions are not just pretty damn cool, but are also the social and cultural amplifier on your brief-yet-meaningful-existence. In recent decades, museums are the under-dogs, and like Hamilton, the Mighty Ducks and NYC rent, they are going to rise up. We see a future where museums are the fulcrum of strong communities, and we're singing them praises every single day. Come rap with us.
You seek unique experiences and are happy to pay for stuff that aligns with your values. You like smart humor, getting dressed up every now and then and making new friends. You are also "millennial minded", which means you probably played Pogs™ for one glorious summer in the early 90s. If you're a boomer who would agree not all new music is bad, or a cool grandma then you will probably like our tours too. However, if you’re a hatchling that has never actually held a floppy disk then you aren’t allowed on tour bc we swear and talk about naughty bits #yeet. For everyone else, you are going to have a great time. Like eating an entire pint of coconut chocolate chunk or helping your parents waste a little less electricity, Museum Hack just feels good.
We are known for operating renegade tours of the world's best museums. Every tour is small group, VIP, fast-paced, story-based and includes social elements, actions that give you new perspective on the galleries (and life) and sometimes wine. Your tour is crafted by the individual guide, and built from the ground up for what you're feeling, including: "girls just wanna have fun", "I need a great date idea" and "our group needs to bond hard." See all current tours below.
We joined the museum world as outsiders. We come from tech, theatre, law, business, academia and other non-museum fields. As we started leading tours, we didn't know "the right way to do it", just that we wanted to create the best possible museum experience for our guests. After thousands of tours, investing millions of dollars of our own money, and 5+ years of refinement, the result is museum tours and operations that are proven to substantially attract and engage audiences. Now, we've standardized our methods and built out frameworks that we teach to museums around the world. You don't have to create a Museum Hack style tour, because we will give you the tools and expertise to create a new experience from the ground up that matches your museum, mission and values.
Tasia Duske, CEO
Tasia is top-boss at Museum Hack and oversees all operations. She is a fierce advocate for women in leadership, joyful management and practicing your warrior 1 on the F train. Tasia's early career was in clinical psychology, and when she realized that companies need warm love and support too, she moved to "organization therapy." Step 1 was building company culture and team satisfaction at Marriott, and then Tasia joined Museum Hack as staff manager, then chief of staff and now super boss CEO.
Guides & Operations
Museum Hack is made up of renegade tour guides who are star entertainers, performers, academics and nerds, plus a whiz-bang team of marketing, sales and operations professionals. From A-Ali to Z-Zak, investigate the MH family tree below.