Tag: museums

How To Look At Your Museum In New Ways To Redesign Guest Engagement (Corning Museum of Glass Case Study)

The Corning Museum of Glass is exactly what it sounds like – an awesome museum in New York dedicated solely to the amazing world of glass! The museum is home to more than 40,000 different objects focused on glass and glassmaking dating back to ancient Egypt to modern times.

But even with this specialized focus and cool collection, staff at Corning wanted to take some time and refocus on the visitor experience and guest engagement at the museum.

They gave Museum Hack a call to see how we might be able to help boost their already amazing collections.

Part of the Museum Hack team exploring Corning's collections.
Part of the Museum Hack team exploring Corning’s collections.

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The Museum of Subliminal Objects: a Lesson in Pop-up Museums

The frigid air was biting at my cheeks, and I could feel the warm blood running to my ears.

Not that I minded too much; this was just another one of my nightly walks, and extreme negative temperatures are part of growing up in small-town Canada. In most ways this icy stroll was much like all the others, but with one surprising difference…

I stumbled upon the Museum of Subliminal Objects.

Museum Hack stumbles upon the Museum of Subliminal Objects
Museum Hack stumbles upon the Museum of Subliminal Objects

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5 Things Museums Rocked In 2016

We spend all year long talking about why museums are f***ing awesome — the amazing stories, priceless artifacts, and a whole bunch of passionate people all under one roof. 

In the spirit of the new year, we’ve collected a few of things museums have done well in the past year. Join us in giving museums a collective pat on the back as we take a look at five things museums rocked in 2016.

Museums worked to redefine engagement with guests in 2016.
Museums worked to redefine engagement with guests in 2016.

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From Concept to Creation: How a Themed Museum Tour is Made

As humans, we’re attracted to stories. We like seeing parts of ourselves reflected in the lives of people who lived centuries ago. Stories help us understand and feel connected with history’s great artists, philosophers, and thinkers.

Utilizing a theme in a museum tour helps show visitors what to expect and offers the opportunity to experience a familiar collection in a new way.

What makes our themed museum tours special? How do we do it? How do we create a themed tour that’s engaging, interesting, subversive and relevant?

Here’s an inside look at how we make our custom tours at Museum Hack!

Kate, creator of the Badass Bitches tour, shares stories of kickass women throughout history.
Kate, creator of the Badass Bitches tour, shares stories of kickass women throughout history.

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Museum Pinterest Pros: 7 Institutions That May Pinspire You

Pinterest isn’t just for wedding planning or finding great new DIY crafts. Although it may seem like there’s not much for museums on the platform, a closer look shows that some institutions (both big and small) are creatively curating on the site to reach Pinterest’s more than 150 million active monthly users. We’ve rounded up some of the most interesting Pinterest boards from museums of all sizes to help inspire you.

Pinterest is an extremely popular social media site with a ton of potential for museums.
Pinterest is an extremely popular social media site with a ton of potential for museums.

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Eleven Must-Listen Museum Podcasts

Podcasts: perfect for a long commute, road trip, or keeping you company while at work. They’re also one of our favorite ways to discover new museum content and ideas.

Here are 11 podcasts (or podcast episodes) that we think are must-listens for any museum lover.

Podcasts are one of our favorite ways to find new museum content.

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Ten Inspiring Museum Reads for 2017

As we enter the new year, we’ve rounded up 10 recent articles and blog posts that touch on everything from important discussions in the museum world to cool museums we wish existed. Read on and ring in the new year with these great reads.

2017 is a great time to reimagine the engagement at your museum.
2017 is a great time to reimagine the engagement at your museum.

Museums Will Rescue Us

This succinct post gets to the heart of why it’s so important to support museums. Artist Glendon Mellow touches on how museums are adapting to an increasingly digital world and why this is a positive thing as an artist and museum lover. The passion in this article speaks to our own love of museums – and we think you’ll be able to relate, too.

Read the full article here.

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Why Volunteers Are Your Museum’s Secret Weapon

What makes a museum successful? As museum lovers, we know there are tons of factors that contribute to a museum’s success; fascinating exhibits, engaged visitors, and adequate resources probably top any museum professional’s list. But like with any organization, passionate people are a huge factor in fueling success.

Fun tours with Museum Hack team
Volunteers can help ensure all visitors at the museum have an amazing, fun time.

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Should Your Museum Jump on Flashy Trends?

Your museum is f***ing awesome.

Here’s why…

  • You collect and preserve many of the best artifacts the world has ever created;
  • You document and record the rich history of humanity, Earth & the cosmos;
  • You share your expertise and passion with new visitors; Every. Single. Day;
  • And often, you do it with very little recognition – many museum professionals are unsung heroes, carrying us through the millennia.

But here’s the most amazing part: the vast majority of what you collect, preserve, document, record and share is just as relevant today as it was 100 years ago, and it will still be relevant 1000 years from now. Many museums are timeless.

So, how does a timeless institution handle flashy, flavor-of-the-day type trends? Should you participate? Should you ignore them? This article shares our take based on thousands of tours and dozens of experiments. It may surprise you!

Museum Hack guides pose in front of a statue at the Met.
Our guides love experimenting with new trends and ideas to boost engagement.

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Tools For Tours: Fujifilm Instax Mini 70 at the Museum

Taking flash photos in museums is a little bit naughty, and 100% against the rules.

And while some rules are fun to break, e.g., “no sneaking in licorice in your satchel”, the flash photography one is important to follow: the camera flash can degrade paintings, and hundreds of thousands of flashes over decades can ruin the art altogether. So, we don’t use flash at the museum.

But we do take a lot of photos….

A Fujifilm camera in the museum.

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