See Museums from a whole new angle…with Instameets

Museum Hack
Renegade Tours

Instameets are an awesome way to get new audiences into your museum.  These exclusive meetups bring Instagrammers together to connect, explore, and celebrate their creativity and the communities in which they live. 

We’ve seen many types of Instameets in museums, including the immensely popular #empty museums movement.  The resulting pictures from Instagram have been incredible — showing off museum collections and spaces in entirely new lights.  They also prove that museums aren’t just spaces for preserving, but also spaces for creating

Check out some of our recent favorites from museum Instameets below. What do these points of view say about our museum spaces and their impact on our audiences?

Photo of statue and entry through a glass orb
Instameet at @pbalille on February 23, 2016. Photo by @bigbenhouse

Upside-down view of gallery
Instameet at Lille on February 23, 2016. Photo by @pickced
Looking up at a horse
@huitieme_passager posted this photo with the caption, “T’as vu ? Dis, je suis qui ? T’as vu, dis, je suis Batman !” (Translation: “Did you see? Tell me, who am I? I’m Batman!”)
Met Museum with sunlight streaming through entrance
“The #MorningLight is always the first one to enter in #TheGreatHall here at the @metmuseum.” Photo by @metvisitorservices
The National Museum of Women in Arts celebrated International Women’s Day 2016 by hosting a #EmptyNMWA event.  @dccitygirl posted this photo with statistics on the need for representation of women artists in museums.
The National Museum of Women in Arts celebrated International Women’s Day 2016 by hosting a #EmptyNMWA event. @dccitygirl posted this photo with statistics on the need for representation of women artists in museums.
Sculpture by Sarah Bernhardt at NMWA
@skywalkerbeth posted this photo of #EmptyNMWA with the caption: “THAT Sarah Bernhardt. I didn’t know she was also a sculptor. She witnessed this tragic scene, of a grandmother holding her dying grandson, on the Breton coast in France. This reminds me of the Pieta. The woman’s eyes are haunting.”

Still not sure that Instagram can attract new audiences and boost your museum’s audience engagement? 

Learn how the Museum of Contemporary Art Australia works with local influencers on Instagram to successfully engage millennials in their area. 

Also, learn how you can harness the power of social media influencers to promote your content and reach new audiences with our case studies:

Want to host an Instameet in your museum?  Contact us to learn how we can help customize a unique event in your space to bring in new audiences and show off the creative power of your museum.

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