Upgrade Your Museum Career in 2017 with Audience Engagement Boot Camp

Renegade Tours
Consulting August 08, 2016 Featured Image

Would you love to jam with us in NYC and learn our proven methods for engaging audiences?

Join us in 2017 to develop unique skills that are proven to bring in new audiences and increase institutional relevance, led by the experts in millennial engagement — us!

Our Audience Engagement Boot Camps for museum professionals are three days of intense training where you’ll learn our tips and tricks for passionately engaging audiences, infusing new life into programs, and hacking museum collections. You’ll also get to explore the juicy gossip and hidden backstories at two of the most famous museums in the world: the Metropolitan Museum of Art and the American Museum of Natural History!

You’ll join museum professionals from around the world and become a “Hacker in Training” — learning and practicing our methods and brainstorming ideas for your museum.  You’ll top it off by presenting two Hack-style tours to guests at the Metropolitan Museum of Art, followed by celebratory coffee!

Ready to join?

Apply to Bootcamp With This Form


Boot Campers at American Museum of Natural History in April 2016

Want to know more? Here are the details of your three-day whirlwind NYC adventure

On Friday, you’ll arrive in New York City to meet our staff, discuss the program, and become an official Hacker in Training. We’ll begin by discovering the amazing stories and juicy secrets at the American Museum of Natural History, inviting you to discover our experiences from the visitor perspective. Next, you’ll be assigned a coach and squad for developing and presenting your skills throughout the weekend. Squads will spend time doing fun team-building activities, followed by your first two lessons: our signature 5 Elements of a Hack method for effective storytelling and how language use dramatically affects your visitors. After a break for dinner, you’ll shadow our VIP Tour of the Metropolitan Museum of Art on Friday night to learn how we approach engagement with different audience types in mind.

On Saturday morning, we’ll whisk you to the Metropolitan Museum of Art. You’ll start by learning how infusing your tours with VIP Sensibilities dramatically increases visitor engagement and learning. Next, you’ll embark on a brazen expedition through the halls of this 27-building, 1.6-million square foot landmark cultural institution to research and start developing your very own Museum Hack tour with your squad.

We’ll break for a group lunch, providing time for you to discuss your museums and for us to brainstorm ways to better meet your goals and needs. Next, we’ll interactively demonstrate Scaffolding and Activity Development, including:

  • How to Encourage Visitors to Speak Their Minds, using activities that encourage visitors to verbalize their feelings in an open and non-threatening environment;
  • Exploring Spaces with exploratory games and activities that give visitors fun missions, connect them with objects on display, and get them discussing the stories behind the objects and the museum while exploring the museum kinesthetically; and
  • Using Smartphones as tools of engagement and sources of background knowledge, including technology-based activities that keep visitors engaged and learning while empowering them to continue exploring and making connections long after the tour is over.
John Rudy discussing an object during Museum Hack Boot Camp
Boot Campers present their Museum Hack-style tour at the Met.

You’ll finish Saturday by spending the evening with your squad and coach, working on performance skills while designing and preparing your tour with your squad and coach.

On your final day, you’ll be ready for any hacking challenge! In the morning, your squad will present your object or activity hacks to Museum Hack’s VIP Guides. Afterwards, you and your squad will gather for lunch to assess your performances. You’ll then showcase your new skills to the public during a special Museum Hack beta tour for guests from our early adopter list. Then we’ll gather all the squads together for coffee to assess your performance, give you great takeaways, and chat with members of our senior staff.

You’ll return to your museum trained in Museum Hacking, ready to engage new audiences, tell amazing stories, and infuse your museum with all that Museum Hack awesomeness. One month after your Boot Camp, your coach will conduct a one-on-one call with you to reinforce learnings and discuss any challenges you are facing specific to your museum and collections.

How can Boot Camp benefit you?

Check out our case study on June’s Boot Camp, and hear what Holly Swangstu of the Arizona-Sonora Desert Museum said about her Boot Camp experience:

Ready for the challenge?  Reserve your slot now to join our exclusive Boot Camp for Museum Professionals in New York City!

Apply to Bootcamp With This Form


Cost per participant is $999, and includes all museum admissions and entrance fees, attendance to our VIP Night Tour of the Metropolitan Museum of Art and our AMNH morning tour to see how we do it live, and select meals as indicated in our sample schedule.  Participants are responsible for all other related costs, including travel, lodging, and meals not provided by Museum Hack. 

Registration is limited to eight (8) participants per workshop.  Tickets are available on a first-come, first-serve basis only, up to 14 days prior to the scheduled event dates.  Scholarships are not available.  For suggested assistance in paying for our Boot Camps, see our blog post on grants available for museum professional development.

written with 💖 by Museum Hack

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